ARTICLES by Jane Singer

FEB 15, 2021

SUPERBOWL LV

JAN 19, 2021

RALPH LAUREN: MAINTAINING A BRAND DURING A PANDEMIC

FEB 17, 2020

RALPH LAUREN: icon, image maker, movie star

 

FEB 13, 2020

WHAT SUPER BOWL ADS SAY ABOUT US

AUG 20, 2020

COTTON GOES TO MONTAUK

May 27, 2019

RALPH MAKES A CUP OF COFFEE

FEB 11, 2019

WHAT WE CAN LEARN FROM THE SUPERBOWL ADS

FEB 20, 2018

ralph at 50

FEB 20, 2018

Super Bowl 2018: What We Can Learn from the Advertisers

 

May 17, 2017

It’s a Store, It’s a Restaurant, It’s…Eataly

 

February 13, 2017

Ralph Lauren: The GREAT AMERICAN BRAND TAKES A LOOK IN THE MIRROR AND DECIDES TO CHANGE

 

January 2, 2017

Cupcakes Worth Waiting For

 

JUNe 22, 2016

The New Whitney Museum of American Art: What Retailers Can Learn

 

February 23, 2016

GIVE A LITTLE, GET A LOT. OR NOT.

 

August 17, 2015

Polo Ralph Lauren - Adventures in Brand Architecture

 

May 18, 2015

Rent the Runway: Fashion Meets the Sharing Economy

 

May 18, 2015
Rent the Runway: Fashion Meets the Sharing Economy


January 20, 2015
Tory Burch. Doing Almost Everything Right


January 12, 2015
Canada Goose - Keep Warm, Be Cool


July 9, 2014
Chicos Reviving and Disrupting


June 30, 2014
Is Joe Fresh Still Fresh Enough?


April 10, 2014
Women's Underwear is Difficult


January 6, 2014
Ralph Is The Greatest


July 24, 2013
Shoes Are Complicated


May 7, 2013
Why All the Fuss About Martha?


March 20, 2013
Why Are Handbags So Important?


February 12, 2013
Michael Kors – A Tale of Two Brands


October 23, 2012
lululemon: A Cult, a Phenomenon or Just a Great Brand


July 17, 2012
Why I Am Aglow With UNIQLO


June 5, 2012
When is a Sale Really a Sale? A Shopper’s Perspective


January 23, 2012
Customer Service Makes Best Buy a Better Buy


November 24, 2011
Confessions of an Aging Baby Boomer